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Total Quality Management (TQM)

Total Quality Management (TQM) is a people focused management system that aims at continual increase in customer satisfaction at continually lower real cost.

TQM is total system approach, not a separate area or program. TQM stresses continual change in learning and adaptation as keys to organizational success.

Pioneers in field of TQM argued that a more effective management philosophy might focus on actions to prevent a defective products from ever being created, rather that simply screening it out.

W. Edwards Deming is regarded by many as Father of TQM

TQM & Traditional management practices -

  • Strategic planning and management
  • Changing relationships with customers and suppliers
  • Organizational Structure
  • Motivation & Job design
  • Organizational Change
  • Teamwork


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